RUBIC is a comprehensive customer communication management solution that enables you to reach people located anywhere in an instant. A data-driven solution, RUBIC generates high volumes of personalised customer communication.
It is easily integrated into corporate core systems and streamlines customer communication making it consistent across all channels -web, print and mobile. RUBIC’s in-built algorithms and data-mining features ensure that each communication is effective, precise and reliable. Data is encrypted throughout its workflow and is purged from the system once the job is complete. The system eliminates multiple document generation and personalisation is based on customers’ cross-account activity, history and broader behavioural, demographic and geographical parameters.